Intasun – which famously collapsed in ruins durring 1991, is being launched again, which could be a rather risky move considering the state of Thomas Cook recently..
The brand is being launched with capital just 0.5 million, which would make the start up a bit of a lightweight.
It seems that 10 years after intasun collapsed, the legal entities of the brand name were now available to buy, which appears to be the catalyst for the Intasun name to rise from the ashes.
Intasun durring the late 80’s was a powerful brand and but this start up is still hoping that consumers still think positively about it even though it was over 20 years ago.
However it did go in into liquidation in 1991, lets hope thats not a bad omen for a start up travel firm.